Sociota Blog

Social Media Management




Sociota Wednesday, September 17, 2014

Four Reasons Why You Need A Social Media Management Tool

Social media management is one of the most important activities for your business in today’s digital world. Customers expect businesses to have a social media presence and most will complete research on brands and products through Facebook, Twitter and other platforms before making a purchasing decision.

The right social media management strategy can therefore drive a

Nikhil Tiwari Wednesday, September 17, 2014

Do You Want A Powerful Management Tool For Free?

Sociota offers four levels for members to sign up to. This article is going to focus on the free, regular, account you can sign up for. Our regular account is perfect for individuals or those just starting out and wanting to give our management program a try.

Even though we offer our regular account for free, many powerful tools are still available for you. We believe our management system is far more generou

Nitin Tripathi Wednesday, September 17, 2014

Four Strategies To Employ For The Success Of Your Brand

There are a number of social media platforms that have sprung up over the years and they are all great places to make known your brand. With the right Social Media Management and Monitoring platform, your recognition will grow and this is through the marketing and automation tools made available by that particular platform. When this happens, prospects are targeted and sales are driven through the sales funnel enabling you to establish a footh

Nitin Tripathi Thursday, September 18, 2014

How To Build Social Media Engagement

Social media is one of the best ways to build engagement with your target audience. Surveys have found social media is one of the most favoured methods for consumers to discover new brands and learn more about them. Therefore, creating an approachable brand with engagement encouraging content should be a focus for your business.There are a numerous tips for your cam

Sociota Thursday, September 18, 2014

How Does Sociota Compare To Other Social Media Management Sites?

It would be hard for Sociota to ignore the fact there are other social media management sites available. There are many of them who have been in the market for a long time such as Hootsuit, Sprout Social, Buffer, Social Oomph or Klout

In this article we look at some of the other social media management tools and compare the

Sociota Saturday, September 20, 2014

Premium Social Media Management

Develop and manage your social media profiles with a premium account that will take your strategy to the next level.

Social media is a time consuming activity but one which provide significant rewards. Your target audience will expect you to continuously be publishing new content throughout the day. To adhere to this expectation you either spend a significant amount of your time online or use a social media manage

Nitin Tripathi Saturday, September 20, 2014

7 ways to make best use of your social network

Social media is an integral part of our day to day life today and there are many reasons why you need social media. So much so that what happens on social media affects our everyday life. Every social media profile is a statement by the owner of the profile as to who he/she is in real life. Its a digitized reflection of the real world on

Nikhil Tiwari Monday, September 22, 2014

How To Avoid Social Media Burnout

A successful social media campaign can drive traffic to your site, generate leads and improve your revenue. To achieve these goals, you need to put in a lot of hard work, be flexible and consistent on your profiles.

Social media can cause burnouts because of the time demands of managing your profiles and your business. Therefore, you need to consider metho

Sociota Monday, September 22, 2014

Social Fails And The Lessons We Can Learn From Them

Social media is fraught with brands making errors in judgement that can damage their online identity. 2014 has been no exception to the various mistakes that have provided endless lessons for social media experts to use.

Here are some of the biggest mistakes from 2014 so far and what lessons we can learn from them.

 

1. Blaming The Tools

Rakesh "Rocky" Agrawal, the forme

Nitin Tripathi Monday, September 22, 2014

Should Your Child be allowed on Social Media?

One of the biggest questions any parent asks is whether or not to allow their child to have a socialmedia account. For some of our children it is a must have, so how reasonable is our concern over our children on social media sites? Is there a real danger for teenagers on social media? To look at this we must first address the concerns.

Inappropriate Content

Whether we are talking about images of an adult nature o

Sociota Tuesday, September 23, 2014

Benefits of Premium Plus Membership On Sociota

Give your premium social media a little plus with our Premium Plus account, a powerful push to a better social media output.

Social media is an important part of your online marketing activities. Customers regularly claim they use social media for brand and product research, interacting with potential suppliers and resolving issues. Not having an active social media account can be disruptive to your sales process,

Nitin Tripathi Tuesday, September 23, 2014

Multiple Facebook Account Management on Sociota

Social scheduling and management on FaceBook pages and accounts is the most powerful feature of Sociota. It provides you a friendly platform for managing multiple FaceBook accounts and multiple pages 

Follow these simple steps to manage your Facebook accounts on Sociota which is designed for an actionable multiple Facebook account management.   

 

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Sociota Wednesday, September 24, 2014

The Ultimate Social Media Management Experience

Social media is one of the best ways you can communicate with your audience. Not only can it increase brand awareness but it can increase traffic to your website and generate leads. Customers expect your business to have a social media profile on most of the major networks. Those businesses that don’t, may find their brand is shunned by customers.

However, social media can be very time consuming, unless you use a

Nitin Tripathi Wednesday, September 24, 2014

Social media competitor analysis and its relevance to your business

Are you wondering why the competitors are earning more attention on their social media campaign? What are they doing right? What are you missing on? Are you efforts going in vain while you competitors are gaining massively?

 

You probably need a competitor analysis. It’s a simple concept of an adequate research on your competitors to gain basic insight as to what works

Nikhil Tiwari Thursday, September 25, 2014

Benefits of Premium  Membership On Sociota

Maximise the opportunities on social media with a Sociota Premium Membership. Our Premium Membership account offers you numerous features to drive traffic to your website and extend the reach of your content.

The Premium Membership option is perfect for your business to yield a significant social media return and turn your brand into an industry thought leader. The features on the Premium Membership gives you tool

Nitin Tripathi Tuesday, October 7, 2014

Four Uses For Social Media You Might Not Have Realised

Social media is becoming a bigger part of our lives and ignoring the benefits can mean youlose out. In order not to miss out try to embrace social media and how it can support your life.

1. Secure You A New Role

Last year alone, 15% of new jobs were secured when businesses used social media to source candidates directly from their social media profiles. As well as being found directly social media can suppo

Priyanka Sharma Saturday, November 1, 2014

Four Top Social Media Marketing Books To Improve Your Campaigns

A significant number of businesses are now performing some sort of social media marketing. That is a lot of competition to beat in order to get noticed. Therefore, every advantage you can obtain is going to give you better results and make your social media marketing more cost effective.

Learning more about the best practices for your social media marketing campaign

Priyanka Sharma Saturday, December 20, 2014

How To Become An Industry Leader On Social Media

Did you know what and how you communicate on social media can largely influence your online presence? The higher your reputation is, the better are your chances of becoming an industry leader.In social media terms, a loyal fan base is often built in the form of followers and likes. Foxfans is a great source that helps attract more followers and likes on Instagram. The bigger y

Priyanka Sharma Saturday, December 20, 2014

How To Become An Industry Leader On Social Media

Did you know what and how you communicate on social media can largely influence your online presence? The higher your reputation is, the better are your chances of becoming an industry leader.In social media terms, a loyal fan base is often built in the form of followers and likes. Foxfans is a great source that helps attract more followers and likes on Instagram. The bigger y

Priyanka Sharma Saturday, December 20, 2014

How To Become An Industry Leader On Social Media.

Did you know what and how you communicate on social media can largely influence your online presence? The higher your reputation is, the better are your chances of becoming an industry leader.In social media terms, a loyal fan base is often built in the form of followers and likes. Foxfans is a great source that helps attract more followers and likes on Instagram. The bigger y

Priyanka Sharma Saturday, January 10, 2015

Use Your Social Media Profiles and Get Sociotized

Sociota is a Simple, fast, affordable social media platform that enables its users to monitor and manage multiple pages and profiles via single dashboard. Sociota keeps a track of all the sociotized profiles and scores them on four basic factors - Reach, Activity, Engagement and Sentiment. You can Sociotize keywords or profiles you want to track and make their reports available publicily which can be viewed in future too. Here is a demo on&nbs

Vartika Srivastava Thursday, September 17, 2015

How to boost your Online Business using Social Media Analytics and Reporting

 

In the Online business world, Social Media Analytics and Reporting plays a key role in enhancing audience engagement and social media marketing. However, online businesses are not able to fully leverage the benefits of Social Media Analytics and Reporting. Leveraging its value, businesses can be greatly benefitted in terms of enhancing their brand value and on

Vartika Srivastava Friday, September 25, 2015

How to Design Social Media Marketing Strategies for your Business?

Understanding your target audience is an important aspect of any online business. With different social media platforms entering the web world, the need of the hour is to design your social media marketing strategies in an effective manner to reach out to your specific audience. Several online businesses are hiring services of social media management companies to develop marketing strategies.


According to Reuters,“Socia

Vartika Srivastava Thursday, October 8, 2015

Significance of Keywords in Social Media Strategy

The first thing that strikes mind on listening the word, “keyword” is its relation with the search engine rankings. People tend to overlook importance of keywords while developing their social media strategy. However, keywords play a crucial role in company’s brand positioning and converting website traffic into lead generation. In such a scenario, sticking to just one formula for monitoring

Vartika Srivastava Monday, November 30, 2015

Effectively Scheduling your posts on Social Media

In a business scenario, scheduling involves planning activities ahead of your time to meet professional objectives. It is extremely important to know how to effectively schedule your updates on social media. Scheduling your posts and updates on social media is an important aspect of your social media strategy.


Scheduling updates is a small step but saves a lot of time and energy. It enables you to update several posts and upd


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